Sales Director, SMB

Sales Director, SMB Overview

This role is a senior sales management position focused on Braze’s SMB business in London. It sits within a fast-moving, global SaaS environment where the company emphasizes high standards, teamwork, accountability, curiosity, and a bias toward action. The successful hire will be expected to help drive growth while leading with autonomy and contributing to a collaborative culture that values work-life harmony and cross-functional partnership.

What the role involves

• Managing a small team of account executives focused on SMB customers, along with outbound prospectors who support pipeline creation.
• Coaching, developing, and holding accountable both the SMB sales team and the outbound prospecting function.
• Selling a SaaS solution to SMB-level clients and helping the team execute against revenue goals in that segment.
• Working closely with marketing, customer success, and sales operations to align on strategy, execution, and customer handoff.
• Using strong presentation and communication skills to represent the business in customer conversations, internal meetings, and stand-up presentations.
• Applying knowledge of mobile and digital application trends to sales discussions, especially in the context of marketing technology.
• Helping the team identify the right decision makers in larger organizations and understand the buying process for significant SaaS purchases.
• Contributing to a culture of ownership, openness to different perspectives, and continuous learning.

Experience and qualifications

• At least 8 years of experience in sales, specifically within mobile technology or marketing technology.
• At least 8 years of experience selling SaaS products to SMB customers.
• At least 2 years of experience leading a regional team of SMB sales representatives.
• Preferred background managing an outbound prospecting team in addition to direct sales leadership.
• Strong preference for candidates who have sold marketing automation, CRM, email, or analytics solutions.
• Ability to collaborate effectively with marketing, customer success, and sales operations teams.
• Excellent verbal, written, and live presentation skills.
• Evidence of being well connected through social media and other professional channels.
• Current awareness of digital and application trends, particularly in the mobile space.
• Proven ability to work through complex sales cycles in large organizations and identify key stakeholders and decision-making structures.
• Startup technology company experience is considered beneficial.
• A proactive, adaptable, and action-oriented approach that fits a high-growth environment.

Compensation, benefits, and culture

• Competitive compensation, potentially including equity.
• Retirement and employee stock purchase plans.
• Flexible paid time off.
• Medical, dental, vision, life, and disability coverage.
• Family support benefits, including fertility support and equal paid parental leave.
• Formal career development support, learning platforms, and an annual learning stipend.
• An in-office experience designed to strengthen community, collaboration, and innovation.
• Volunteer opportunities and donation matching to support community involvement.
• Employee resource groups that provide additional support and belonging.
• A transparent, collaborative, and fun workplace environment.
• Hybrid working practices that support work-life harmony.

About the company and team environment

Braze describes itself as a customer engagement platform that helps brands create personalized, cross-channel experiences and use AI-powered capabilities to improve engagement and decision-making. The company says it is recognized as a leader in marketing technology and has received multiple workplace and employer awards. It also notes that it is certified as a Great Place to Work in several countries, including the UK. The organization is headquartered in New York and has offices in multiple cities around the world, including London.

Equal opportunity and hiring process

Braze states that it is an equal opportunity employer and is committed to fair, accessible, and inclusive recruiting. It encourages applicants to apply even if they do not meet every listed qualification. The company also explains that it uses AI-assisted tools in parts of its hiring process for screening, scheduling, note-taking, and related administrative support, while hiring decisions remain with recruiters and hiring teams. Depending on location, candidates may have rights related to AI review, manual review, or opting out, and Braze provides a privacy contact for questions.

How to apply

Applicants submit their information through the online application form. The form requests contact details, location, resume or CV, education history, source of application, LinkedIn profile, and several eligibility questions. These include whether the candidate is legally authorized to work in the country of the role, whether they will need visa sponsorship now or in the future, whether they can regularly commute to and work in an office in the job location, and whether they are proficient in written and spoken English. The form also includes optional UK demographic questions for self-identification.

Degree Requirement: Not Specified

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