Digital Marketing Assistant

Digital Marketing Assistant Overview

Frontier is looking for a Digital Marketing Assistant to join its expanding Digital Marketing team and help deliver a busy pipeline of game launches. This is a practical, hands-on role focused on building paid media activity, writing advertising copy, and supporting go-to-market campaigns across a variety of digital channels. The position offers the chance to work closely with a data-driven, high-performing team, learn from experienced specialists, and contribute directly to launch results that can be measured and improved.

The company is an independent video game developer and publisher known for creating immersive experiences with strong gameplay and high artistic quality. Frontier is especially recognised for its creative management simulation titles and for building authentic, engaging game worlds that reach players around the world. Its modern studio is based in Cambridge, a major technology centre in the UK, and the wider team is focused on supporting the current portfolio while also delivering the future roadmap.

Working arrangement

This position can be carried out either entirely from the studio or on a hybrid basis. For hybrid working, the expectation is a minimum of three days each week in the Cambridge studio. If relocation is required, Frontier says it can include a comprehensive relocation support package as part of the offer.

What the role involves

• Supporting the Senior Performance Marketing Manager with the planning, execution, and reporting of performance marketing campaigns.
• Creating and launching paid media campaigns across channels such as Meta, TikTok, Reddit, X, Google Ads, and other advertising platforms, while keeping activity aligned to the approved media plan.
• Writing concise and effective advertising copy that reflects the tone and personality of each game or brand.
• Helping to set up campaign tracking, including links, and working with web teams to implement ad tracking and website analytics.
• Collecting monthly performance and finance information, raising purchase orders, and coordinating with Finance to ensure submission deadlines are met.
• Preparing creative briefs for Creative Services, checking that assets meet the required specifications, and supporting delivery to advertising partners when needed.
• Reviewing competitor launch activity to identify useful examples, category trends, and opportunities to improve Frontier’s own approach.
• Keeping track of platform changes that could affect campaign setup, billing processes, or creative requirements.
• Building skills in analysing and interpreting marketing performance data so that useful, actionable insights can be identified.
• Contributing ideas for creative development and helping with the implementation and testing of new campaign initiatives.

What Frontier is looking for

• Previous hands-on experience supporting paid media campaign setup, gained either in an agency role or within an in-house marketing team.
• Strong copywriting skills, with the ability to adjust messaging for different audiences and brands.
• Excellent attention to detail.
• Genuine enthusiasm for developing a career in performance marketing.

What Frontier offers

Frontier describes its workplace as creative, collaborative, and inclusive, with a team of talented and passionate people working together to support, develop, and publish its games. The company says it is committed to providing outstanding experiences for players and places a strong emphasis on wellbeing, including support for both mental and physical health. It also encourages a healthy work/life balance and provides a range of wellbeing activities, initiatives, and sessions.

The benefits package includes a competitive salary, a success-based annual bonus, share option schemes, life assurance, private family healthcare, flexitime working hours, enhanced maternity and paternity leave, subsidised in-house catering, relocation support, a Cycle to Work scheme, free bike servicing, and social activities and events.

Additional information

Frontier says it aims to create an environment where everyone can show their full capability and potential. If an applicant needs reasonable adjustments during the recruitment process, they should contact their Talent Acquisition representative. For queries, the page provides the email address [email protected].

To apply, use the job application link provided on the page.

Degree Requirement: Not Specified

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