PR Manager, UK Stores Corp Comms

PR Manager, UK Stores Corp Comms Overview

Amazon is looking for an experienced, energetic, and imaginative communications professional to join its UK retail public relations function. This role sits within the UK communications team and reports to the Head of Consumer Communications for the UK. The focus of the position is to shape and deliver PR activity that supports major shopping occasions and retail launches, while also helping communicate the value customers receive when they shop with Amazon.

The successful candidate will bring strong experience running consumer-facing communications campaigns for large, fast-moving organisations in the UK. The role calls for someone who has worked across earned media, social media, and influencer relations, and who understands the UK media environment in depth. Amazon is seeking someone who is passionate about communications craft, writes exceptionally well, and wants to produce work that is both meaningful and high impact. The role also requires close collaboration with internal teams and with external partners such as journalists, influencers, creators, and agencies. Candidates should be comfortable in a fast-paced, start-up-like culture and should have substantial experience from either an agency background, an in-house role, or both.

What you will do

• Design and run integrated PR campaigns around major retail moments in the UK.
• Lead communications activity for launches and campaigns connected to shopping innovation.
• Prepare campaign plans, key messages, and materials intended for media audiences.
• Develop strong relationships with priority media contacts and use those relationships to secure strong coverage at top-tier outlets.
• Advise internal leaders on communications risks, opportunities, and appropriate PR responses.
• Work with agencies and international colleagues to create and deliver PR plans.
• Partner with teams across the business to complete projects on schedule.
• Respond to fast-moving and complex PR situations involving both the business and the media.
• Support issue management work related to the UK retail business.
• Coordinate with outside stakeholders including media, influencers, creators, and agency partners.
• Act as a key contributor within the UK communications team and support the wider consumer communications agenda.

What Amazon is looking for

• Experience in communications or public relations in a professional setting.
• Experience creating and delivering successful marketing or communications campaigns.
• Experience measuring PR activity and reporting on results and effectiveness.
• Strong knowledge of the UK media and social media landscape.
• Evidence of delivering consumer campaigns for large organisations operating in a fast-moving environment.
• Experience with earned media, social media, and influencer relations work.
• Excellent writing skills and the ability to produce clear, persuasive communications materials.
• Ability to work well with colleagues, agencies, and external partners.
• Comfort working in a dynamic, high-speed environment.
• Substantial experience gained in agency and/or in-house communications roles.
• A strategic approach that aligns PR activity with business objectives.
• A proactive mindset and the ability to move work forward without losing quality.
• Leadership capability to direct agency partners and demonstrate the value of PR to senior stakeholders.
• Flexibility and good judgment when priorities shift or media issues arise.
• The confidence to advise executives on how to respond to communications challenges and media inquiries.

Additional information

Amazon says it is an equal opportunities employer and makes hiring decisions based on experience and skills. The company also states that it values diversity and believes a varied workforce is important to its success. Amazon notes that it is committed to protecting candidate privacy and provides a privacy notice describing how personal data is collected, used, and transferred.

Amazon also says that it supports workplace accommodations or adjustments for candidates with disabilities during the application process, interviews, and onboarding. If a candidate needs help with the interview or onboarding process, Amazon directs them to its accommodations information page and advises applicants to contact their recruiting partner if their country or region is not listed.

Degree Requirement: Not Specified

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