Senior Product Marketing Manager, Veeqo

Senior Product Marketing Manager, Veeqo Overview

Veeqo is looking for a senior product marketing leader to take ownership of the full product marketing engine. The role sits at the centre of how new features are positioned, launched, adopted, and improved, with a strong focus on understanding what matters to sellers and why. You will act as the strategic connection between the product organisation and the market, making sure every release has a clear value proposition, a well-defined audience, and a compelling story that helps drive awareness, activation, and long-term usage. The expectation is to set a high standard for product marketing at Veeqo and to improve the quality of delivery, collaboration, and seller impact across the business.

What you will do

• Take ownership of how product marketing operates at Veeqo, including the way launches are planned, prioritised, and executed.
• Convert product priorities into practical go-to-market plans that can be delivered across Marketing, Product, and Sales.
• Make sure every launch has clear objectives, the right audience segments, a defined messaging direction, and measurable success criteria.
• Help decide what gets launched, when it launches, and why, while balancing commercial impact, product readiness, and team capacity.
• Serve as the key alignment point across Product, Sales, Lifecycle, and Design so that everyone is working toward the same outcomes.
• Manage stakeholders proactively to keep priorities, timelines, and expectations aligned.
• Drive launch delivery from beginning to end and ensure every touchpoint meets a high standard.
• Coordinate cross-functional teams so launches are delivered on time and with strong execution quality.
• Identify risks early, remove blockers, and keep launch work moving forward.
• Keep launches focused on outcomes such as adoption, usage, and revenue rather than only on output.
• Build and improve repeatable systems for launch planning, messaging and asset creation, sales enablement, and post-launch measurement.
• Create frameworks, templates, and operating practices that help the team scale effectively.
• Improve consistency, quality, and efficiency across all product marketing work.
• Work with Product and Lifecycle teams to make sure launches turn into real seller adoption and product usage.
• Spot adoption gaps and partner with the right teams to address them.
• Set up feedback loops from Sales, Support, and sellers so future launches and messaging are better informed.
• Continuously refine the go-to-market approach using performance data and insights.
• Provide Sales and other customer-facing teams with clear, usable materials for every launch.
• Keep product positioning consistent across internal teams.
• Work with Sales leadership to roll out and embed priority initiatives successfully.
• Define and track launch and go-to-market success measures.
• Own reporting on launch performance, adoption, and business impact for business reviews and leadership updates.
• Use data to shape prioritisation, improve execution, and support continuous improvement.
• Make sure product marketing activity is clearly tied to measurable business outcomes.

About the team

Veeqo is Amazon’s free multi-channel shipping software, used by 100,000 ecommerce sellers to ship orders, sync inventory, and grow across marketplaces. The product combines Amazon’s scale and innovation with a fast-moving startup environment. The team is building tools that help sellers ship more efficiently, list products faster, and scale across all of their sales channels. As part of Amazon, Veeqo benefits from deep integrations, access to Amazon’s seller and carrier programmes, and a rapidly expanding feature set spanning shipping, inventory, reporting, listings, and more.

The Integrated Marketing team uses data, seller insight, and creative experimentation to build awareness, drive adoption, and help sellers realise value quickly. It is a collaborative group made up of product marketers, lifecycle marketers, designers, and content specialists who move quickly and learn quickly. In this role, you will work closely with the wider Marketing organisation, Product, Sales, Design, and other Amazon teams to bring new features to market.

What you need

• Strong experience with Excel or Tableau, including data manipulation, macros, charts, and pivot tables.
• Proven experience building, running, and scaling cross-functional marketing programmes.
• Experience leading go-to-market activity for consumer software or hardware product launches.
• Background in marketing or marketing research.
• Experience using data and metrics to measure impact and identify improvements.
• Experience presenting metrics and progress against goals to senior leadership.
• Preferred: experience using SQL or other analytical tools for data analysis.
• Preferred: experience with customer segmentation, profiling, and targeting.

Additional information

Amazon says it is an equal opportunities employer and bases hiring decisions on experience and skills. The company states that it believes a diverse workforce is essential to its success and that it values curiosity, invention, simplification, and building. Amazon also explains that it protects candidate privacy and data, and it provides a privacy notice describing how applicant information is collected, used, and transferred.

Amazon further states that it does not discriminate on the basis of protected veteran status, disability, or other legally protected status. If you need a workplace accommodation or adjustment during the application, interview, or onboarding process, Amazon directs you to its accommodations information page for support.

The listing is associated with Amazon in Swansea, Great Britain, and the role is within Marketing and PR.

Degree Requirement: Not Specified

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